Digital & Social Media Communication | Tasks: Social Media Strategy
23.09.2025 - 23.12.2025 / Week 1 - Week 14 Khu Ying Ying / 0357306 Digital & Social Media Communication / COM61804 / Bachelor of Design (Honours) in Creative Media Tasks: Social Media Strategy TABLE OF CONTENTS LECTURES Week 1 (23/09/2025) The Ideal Funnel Week 2 (30/09/2025) Social Listening & Timing Week 3 (07/10/2025) Content Audit INSTRUCTIONS TASK 1: SOCIAL MEDIA ANALYTICS Week 1 (23/09/2025) Grouping & Research Week 2 (02/10/2025) Brand Information TASK 2: EMPATHY MAPPING & PERSONA Week 4 (14/10/2025) Client Insights & Persona TASK 3: CONTENT PLANNING Week 4 (14/10/2025) Content Ideation & Filming ...
